
Email Marketing
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Email Marketing
Email marketing is a form of digital marketing that involves sending promotional or informative messages to a targeted audience through email.
Email automation is the use of software to automatically send targeted and personalised emails to clients and leads, based on predefined workflows and triggers that automatically send targeted emails to specific recipients, leveraging specific behaviour signals or interactions with your brand.
Email nurturing involves sending relevant and personalised emails to prospects at different stages of the sales funnel to establish trust and build relationships.